Joe Cady

Joe Cady - SVP of Digital and Advanced Advertising Strategy & Development within NBCUniversal’s Advertising & Partnerships division. Cady oversees digital supply, demand, partnership strategy, and leads an established team across the business and strategy functions. His remit includes Growth Strategy, Sales Strategy & Analytics, Business Development, Partnerships, and NBCU AdSmart including Programmatic, Data Driven Linear, and Addressable - spanning portfolios across TV, CTV/OTT and digital that reaches 230M US Adults every month across all screens: linear, streaming & social. He joined NBCUniversal in 2010 & served in many leadership roles across Strategy & Development, where he led the company’s Digital Entertainment, Lifestyle & Hispanic portfolios. Prior NBCUniversal, Cady played an integral role in Strategy & Development for Comcast Interactive Media, where he developed the company’s digital acquisition strategy and built the digital entertainment vertical.