Stacy Minero

Stacy leads Twitter ArtHouse, which works with brands to develop content that earns attention, builds affinity and drives business impact. Stacy's team helps connect brands with Creators to develop breakthrough ideas for campaigns and event activations. Additionally, her team helps brands edit and optimize content in post-production. Stacy previously led the Content Strategy practice at Mindshare and Communication Planning for American Express. In 2013 Stacy was named by Adweek as a Media All-Star and was a recipient of 212 NYC's award for industry thought leadership. In 2017 Business Insider named her one of the best business people to follow on Twitter. You can follow her on Twitter at @sminero.