Lisa Mathison

Lisa Mathison is the Sr. Director of Media for Conagra Brands, where she oversees media planning and buying across all channels for Conagra’s 50 brand portfolio. Throughout her career, Lisa has inspired brands to think differently about their approach to media. By advancing digital and programmatic strategies, increasing transparency, and building strong partnerships with vendors and agencies, Lisa has worked to transform the overall media mix investment for leading brands while enhancing the connection to consumers. Lisa is a passionate champion of the shift to digital and programmatic buying, demonstrating that digital is an essential part of any marketer’s mix.

Prior to joining Conagra Brands, Lisa was the Director of Media for Walgreen’s Boots Alliance. Lisa has also held leadership positions at AOL, Digitas and Starcom MediaVest Group driving digital media and integrated media strategy for high profile brands such as P&G, Kraft Foods, Kellogg’s, and Sears.