Mark McCrery

Mark is the Founder & CEO of Authentic, a leading advertising rep firm for top podcasts, and Podtrac, the leader in podcast measurement.  Started in 2005 as Podtrac ad services, Authentic represents over 300 top podcasts including This American Life, Serial, This Week in Tech and The Motley Fool podcasts.  Authentic works with advertisers and agencies to successfully test and scale their podcast ad initiatives with measurable results.  Podtrac provides analytics to thousands of podcasts, publishers and advertisers, and produces the only rankings of the top podcasts and publishers by unique US monthly audience.  Previously, Mark co-founded an insurance marketplace acquired by Intuit and a financial trading platform acquired by Reuters.  Early in his career, Mark worked at Grey Advertising New York.  Mark has a B.S. in Economics from Ohio State University.