Brian Hovis

Brian Hovis is Senior Vice President of Marketing with Citi’s Global Consumer Marketing team. He is responsible for leading all digital marketing channels including acquisition and onsite strategy and optimization for the US Bank and Mortgage businesses. Citi is the leading global consumer bank and services primarily span across bank, cards and mortgage. Hovis is a proven marketing leader driving scaled, integrated national campaigns with a track record for consistently driving improved revenue growth, ROI and innovation. He previously was Vice President, Marketing for Experian’s Consumer Business and managed digital marketing for Intuit and Sony Electronics, with active media industry leadership including speaking at Ad Tech and iMedia conferences and participating on multiple leading publisher and industry advisory boards.
He holds an MBA from the Olin Business School at University of San Diego and a Marketing degree from the Leeds Business School at the University of Colorado.