Brian Leder

As SVP, North America Media at Razorfish, Brian Leder oversees the agency's media practice and is responsible for all media activities, including directing efforts with client leads, improving and coordinating commerce marketing efforts, and increasing Razorfish's expertise in digital specialties. Prior to joining Razorfish in 2014, Brian led the digital efforts for two GroupM divisions, including co-founding MetaVision Media, GroupM's fifth "M" agency. Brian also led the development of digital strategy and innovation at MediaVest for clients that included Avon (global), Bristol-Myers Squibb, Cox Communications, and P&G. He also held senior development and management positions at Omnicom interactive companies including Group Director of Strategy at OMD leading the Quaker PepsiCo business and at Ketchum as VP of Digital building the agency’s digital practice focused on local, mobile and search. Brian also spent six years at Yahoo!, developing innovative media programs