In this session...
With over 160 million U.S. users each month, audio streaming apps have about 2% larger audience than Facebook and eMarketer says audio commands twice the digital media time with 95% of that on mobile. But audio is a different animal. Come hear how to create captivating consumer experiences on mobile Internet radio and what's working even when consumers can't see the screen. Streaming audio publisher, agency and ad network perspectives will be showcased.
