Scot Cottick has been working on digital initiatives for Nissan Motor Company for the past eight years. He currently leads the charge on Nissan’s branded Social Media Marketing in the US. He has also had leadership positions with Nissan’s B2C portals for desktop, tablet, and smartphone. He was a pivotal team member in some of the recent social media endeavors with Nissan and Amazon, Project Titan, led the award-winning Nissan LEAF online launch, developed Nissan’s first mobile presence, and managed multiple website redesign efforts for NissanUSA.com. He’s extremely focused on driving value from the social space, increasing performance of KPIs while elevating the Nissan brand. Previously, he was an Infiniti Marketing Manager, with responsibility for overseeing the website and creative for digital paid media.
He has also worked on the agency side, as an automotive engagement lead with Organic and a wide variety of account services roles with BBDO. Throughout his career, he has been devoted to marketing excellence for automotive brands, as can be witnessed through numerous awards and accolades.
Scot received his B.A. in advertising from Michigan State University – he’s a proud Spartan!
Scot Cottick Job Title Senior Manager, Social Media Marketing Company NISSAN
