Programmatic Premium: Context and Audience in an Automated World > Events: New York 2014

Advertising Week New York 2014

Programmatic Premium: Context and Audience in an Automated World

Tuesday, 30 September at 10:30 AM
Times Center Hall

Alex Kantrowitz
Anthony Katsur
David Murnick

Wade Rifkin
Carrie Nicholson

Programmatic

In this session...

For programmatic advertising to mature to its full potential, it needs to support and benefit the trading of premium inventory for the world’s top brands. Join Rubicon Project and leading executives to explore the race towards premium.

Presented with

Speakers

Alex Kantrowitz Reporter Advertising Age

Wade Rifkin VP, Programmatic Digitas

Anthony Katsur Head of Buyer Cloud Rubicon Project

Carrie Nicholson Vice President of Ad Innovation Turner Broadcasting System

David Murnick Vice President, Sales Strategy & Client Services Gannett | USA Today

Event Details

Event Type Seminar

Track Programmatic

View Track

TC Stage

TC Hall

Liberty Theater

NASDAQ

BB King

Microsoft

Hard Rock

Lucille's

Best Buy Theater

Gotham Comedy Club

Highline Ballroom

Stella

Terminal 5

UCB Theatre

Vanderbilt Hall

Webster Hall

Agency

Presented byMediaocean

Celebrity

Data

Presented byAcxiom

Dynamic Women

Health & Fitness

Presented byWebMD

Innovation

Local

Presented byYP

Mobile

Native

Presented byBuzzFeed/ShareThrough

Programmatic

Presented byAdara

Social/Influence

Sports

Presented byNYVC Sports

Search Events

Programmatic Premium: Context and Audience in an Automated World

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Programmatic Premium: Context and Audience in an Automated World

In this session...

Presented with

Speakers

Event Details