Pablo Yanez

Pablo Lopez Yanez is the head of Oracle Data Cloud in Spanish Latin America (LATAM), where he focuses on supporting brands, agencies, and publishers in their advertising, audience, measurement, and context needs.

Yanez is responsible for guiding brand advertisers to evaluate and optimize digital advertising and evangelizing the market to ensure that the industry goes beyond traditional metrics using the trusted innovation of Moat attention and viewability data, enabling a common language with publishers and media partners for accountability and overall media performance. He joined Oracle Data Cloud during the Moat acquisition in 2017.

Previously, Yanez worked as head of Mexico and Emerging LATAM markets for Universum, where he brought together Universum’s data and SAAS technology platforms to lead the fastest-growing revenue stream in the business.