Data Applications in LATAM:How First, Second and Third Party Data Delivers Value > Events: LATAM 2020

Advertising Week LATAM 2020

Data Applications in LATAM:How First, Second and Third Party Data Delivers Value

Wednesday, 04 March at 11:00 AM
Keynote Stage presented by Heineken

Christiane De Carvalho
Agustin Cardenas

Lorenzo Moreno
Armando Rodriguez

Data

In this session...

Industry leaders will share use cases and their experience with different data applications to support client marketing efforts. Attendees will come away with consumer data best practices for strategy, consumer privacy and activation to help brands to achieve their goals and gain market share.

What You'll Learn from This Session...

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Presented with

Speakers

Christiane De Carvalho VP, Global Digital Data Strategy and Innovation Acxiom

Lorenzo Moreno GM of Business Development, Southwest Region The Trade Desk

Agustin Cardenas Managing Director MRM Mexico and Head of Digital Strategy MRM//McCann

Armando Rodriguez Vice President and Managing Director, Latin America and U.S. Hispanic Verizon Media

Event Details

Event Type Seminar

Track Data

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Keynote Stage

IMAX Stage

Yellow Stage

Ocelli Stage

Papalote

Brand Purpose

Presented byTwitter

Data

Future Finders

Presented byUniversidad Panamericana

Leadership & Culture

Mar Tech

Media & Entertainment

Science of Advertising

Storytelling and Content

Technology

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Data Applications in LATAM:How First, Second and Third Party Data Delivers Value

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Data Applications in LATAM:How First, Second and Third Party Data Delivers Value

In this session...

What You'll Learn from This Session...

Presented with

Speakers

Event Details