Mordecai

Mordecai is an award-winning Innovation Executive, pioneering lauded creative across technology, product, and culture for the world’s top brands including Hyundai whom she created and ran Innocean’s Innovation & Partnerships group. Her work at Hyundai includes a ground-breaking suite of AR-driven tech for Hyundai in partnership with Live Nation, and the launches of Future Of Mobility efforts with Hyundai’s Robo-Taxi and Mocean Labs Car Sharing venture. Prior to Innocean, Mordecai led innovation for OMD’s Ignition Factory clients Apple, CBS, Warner Bros., Hilton, Experian, and through her consultancy, Day After (previously Mordecai Inc.), she created award-winning work for clients including Pepsi, ASOS, Bentley, Reddit, British Fashion Council, MTV, and Soho House globally.

Living and working by her credo Hope via Disruption, Mordecai is an industry activist and a globally-recognised innovation leader. She attributes her industry-leading work to her pedigree as an activist, and culture moving approach. She is an innovator, not only bringing shiny object ideas into the product lifecycle of brands but is known for bringing bottom line growth to the companies she works.