Tracey Shirtcliff

Tracey has always been passionate about business, building things and solving problems. She is entrepreneurial to her core. Tracey has an undergraduate degree in Geology & Zoology and a first class Masters Degree in Marketing & Management from Canterbury University.

Creative Services has been Tracey’s focus for many years. She started and ran her own agency. She has worked in senior marketing roles for iconic brands including RBS, British Gas and Forte Hotels.

In 2004 she founded her first software company, Sohnar with offices in Sydney, London and New York. Its Traffic software was used by agencies worldwide and won many awards including the coveted Queens Award for Innovation. In 2014 the business was sold to an American corporation.

In 2016 her second software business was launched. ScopeTM is a unique software platform for global scope management. It helps professional services businesses break free of the mess of Excel files and Words docs when pricing and quoting services. It offers fast, accurate, repeatable scoping, approval flows and multi-format document generation

Awards

2017: Bronze Winner: Campaign Creative Tech Awards 2017: Short-listed Campaign Digital Maverick Award 2008: Queens Award for Enterprise & Innovation 2008: Business Driver of the Year in Europe 2006: Short-listed: MacWorld Editor's Choice Award 2005: 5/5 review from MacWorld for Traffic 2004: MacWorld Developer of the Year Award 2004: 5/5 review from MacUser for Traffic Software