In this session...
Showing up in a positive place on the internet isn’t just the right thing to do, it also affects your bottom line. Hear from the Country Manager UK & IE of Pinterest how they are deliberating building an inclusive and inspiring online place that not only fuels positivity amongst consumers, but drives purchase too.
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People are tired of toxic spaces online. And it’s no longer just a consumer-centered argument: When ads show up in a more positive environment online, they can drive impact at every stage of the purchase funnel. Whether you’re building brand awareness, consumer trust, or driving conversions, it pays to be positive. Literally.
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What You'll Learn from This Session...
- The power of positivity - how showing up in a positive place affects your bottom line.
- How to reach a truly engaged audience, at the right time.
- The ability to predict the future, with Pinterest insights.
