Charlotte Frost

As Director of Grow@Mindshare, I’m responsible for leading the team and nurturing a culture that enables our clients’ disruptive growth ambitions. A culture that blends creativity, innovation, and performance to grow our clients’ businesses faster; a culture that provides the competitive edge and real commercial results that we are all after.

I started my career working with Tourism Australia and implementing the launch of ASDA’s Saving You Money Everyday. Prior to running Grow@Mindshare, I was a planner Unilever’s Food and Personal Care portfolios, New Business Director for Mindshare UK and the lead planner on 20th Century Fox’s Home Entertainment business.