Becky Power

Becky gets tetchy when asked how long she’s worked in the world of advertising but it’s more than twenty years. She trained in graphic design but quickly fell in love with the digital world, winning her first Grand Prix for a digital campaign in 1999.

Becky has led creative teams in both London and Paris (where she became overly fond of cheese) for Digitas, FullSix Group and DLKW Lowe, and has worked in just about every industry sector, with legions of happy clients.

Becky joined Mindshare UK in 2015, and is their first Creative Director. She and her team have thrilled tennis fans with a trip inside Andy Murray’s head, sent kids down AR rabbit holes, entertained dinner guests with exploding sugar-glass and used biometrics to make live ads out of real emotions.