Nathan Barling

Nathan Barling is an industry recognised analytics & data leader who has helped design and implement data-driven marketing strategies for Dentsu Aegis Network clients across the globe. In his role as Global Data Technology Director, Nathan has worked with both ad agencies and clients to enable real-time data analytics while optimising the consumer journey across both the online & offline worlds.

Nathan has advised digital strategies to clients ranging from the largest companies in the world to small, local non-profits who are just starting up. He is an avid consumer of digital trends and is currently focused on designing an updated framework for real-time contextualised marketing.

A frequent speaker at digital conferences around the world, Nathan enjoys speaking on a variety of topics related to data, innovation, and connected marketing.