Join Paul Davies, Microsoft UK CMO, in an exclusive interview with Felix Barrett founder & Artistic Director of Punchdrunk, the pioneers of immersive theatre. They will discuss Punchdrunk’s unique approach to storytelling inside sensory theatrical worlds, and how consumer technologies are being integrated into their work. Discover how content, technology, and the magic of storytelling come together to create truly unforgettable audience experiences. It’s a must-see session for fans of creativity, innovation, & adventure!