Sue Hua

Sue had an unconventional route to her current role as Paid Social Manager, having first joined Spotify in April 2015 in an operational role. Transitioning to the marketing organization in 2017, her focus has been utilizing ad technology to bring Spotify's global paid social media buying in-house. Day to day, Sue strategizes, executes, and optimizes social marketing campaigns to drive User Acquisition, Retention, and Engagement.

Based in New York City, Sue received a B.S. in Marketing Communications from Emerson College in Boston and previously worked at Reuters in London. On her free time, Sue is a burgeoning studio ceramicist, avid runner, and a lover of all things related to food and gastronomy.