Xisha Li

Currently work as the President of China Advertising Association of Commerce, CAAC in short.

He was born in 1955, graduated from the Law Major, China University of Political Science and Law and owned Bachelor of Laws, worked on legal education and legal education administration in university before 1993, ever served as the Director of Dean's Office, China University of Political Science and Law. He began to work on advertising in 1993, worked as the Senior Account Manager, Account Director and Deputy General Manager at China International Advertising Corp., provided direct service to “Yinfeng Tianrubao Juice Beverage”, “Yishuning Mouthwash”, “FAW Jetta”, “Shenyang Jinbei”, “Aerospace Auto”, “Pure T Cardiovascular Energy Liquid”, “Hankook Tire”, “Lubao Ice Beer”, “Shanghai Tooth-paste of Chunghwa”, “Shanghai Chunghwa Cigarettes”. He planned the first elegant concert “Hero among the Ghosts”, “Gui Xiong” in Chinese character since the reform and opening up.

He worked as the Deputy General Manager at Beijing Dentsu in 2001 and directly participated in advertising planning for the following clients: “China Unicom”, “Bank of China”, “China Life Insurance”, “LMZ Toothpaste”, “Master Kong”, “BOCOG Landscape & Image Design Advertising”, “Mininurse”, “Board Group Air Clean Products”, “Haier”, Fook Lam Moon”.