Yu Miyasaka

Yu is an executive sales manager of beBit, providing consulting and enterprise software services that help clients to understand customer insights and user experience, and solve their issues of digital marketing. As a company evangelist, he has also been holding seminars on customer/user experience, and made many presentations at large famous marketing conferences in Japan.

As a consultant, Yu took part in a number of projects regarding digital strategy/planning and conversion rate optimization, working with clients from various industries, such as finance, communication, electrical manufacturing and media, to name a few.

In 2016, Yu published a book "Observe Customer - the new standard of digital marketing in financial industry" from Kinyu Zaisei Jijo Kenkyu Kai. He also teaches a course in Gradute School of Management Globis University.