In this session...
In our digital age with ever growing complexity of decision-making channels and publishers/platforms, marketers are struggling to lead customers to their marketing goals only by simply delivering their benefits and messages.
Recruit Communications dedicated to "influencing people “ as a member of Recruit group with multiple vertical platforms will facilitate two-days workshops to share our daily activities and knowledge from our research.
*The contents are subject to change, please confirm the web page
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In our digital age with ever growing complexity of decision-making channels and publishers/platforms, marketers are struggling to lead customers to their marketing goals only by simply delivering their benefits and messages. Rather, marketers must find a way to influence the society and market as well as consumers even more deeply by integrating all the efforts such as leveraging ad technologies(AI and Machine learning) and collaborating with multiple stakeholders and improving experience of every clients and industry involved, adding to conventional branding and mass communication practices.
Recruit Communications dedicated to "influencing people “ as a member of Recruit group with multiple vertical platforms will facilitate two-days workshops to share our daily activities and knowledge from our research.
*The contents are different between day 1(15th) and day 2(16th) .
*The contents are subject to change, please confirm the web page
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What You'll Learn from This Session...
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