In this session...
In the era of corporate mass extinction and specification by disruptive technologies such as AI, IoT, BigData, Cloud, Robotics and Quantum computing, company boards must drive Digital Transformation to survive, which CDO, Chief Digital Officer is responsible for with CEO. Digital Transformation also largely affects marketing and advertising method by disruptive technologies and new type of companies which emerge. This panel clarifies how marketing and advertising are disrupted and their industry must tackle with disruptive extinction event to survive.
