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In this session...

Technology is reshaping the way consumers engage with video and, in turn, how media and advertising companies do business.

Digital video advertising is already empowering brands to build stronger connections along the path to purchase with niche-focused content delivered across a variety of digital channels and connected devices. The media businesses also need to understand that controlling their brand is more critical than ever to sustain audiences, advertisers and profits.

Join this session for a robust discussion on key strategies, tactics and considerations for setting up a successful online video strategy across all screens and streams.

Presented with


Ken Harada Country Manager Japan SpotX
Sean Buckley Chief Revenue Officer SpotX
Taira Fusegawa Director of Business Development Department, Media Services/Radio, TV Division Dentsu Inc.
Shimpei Okada Director radiko Co. Ltd

Event Details

Event Type Workshop

Related Topic Area  Creativity & Arts   Tech 

Similar Interests  Storytelling   Content   Mobile   Video