In this session...
This session introduces practical digital marketing led by consulting firms. Topics include strategic planning from a management perspective, technology applications for the end user, and more examples that consulting firms offer as marketing service. We will also cover a case study of Accenture's recruiting marketing that leveraged Google ads and clouds.
What You'll Learn from This Session...
- How consulting firms offer practical digital marketing
- How to reach to management, business and system from marketing stand point
- Case study of PoC for Accenture recruiting, done under the alliance with Google
