By 2023, digital-out-of-home (DOOH) is expected to make up nearly 30% of all OOH spend globally, a market that reached nearly $31 billion last year. With the rise of automation, advertisers and media owners benefit from the unification, efficiency and increased value of premium inventory. With special guest Hivestack Managing Director Matt Bushby, Verizon Media’s Greg MacDonald will discuss the rise of emerging channels, the tools available to advertisers, and the revenue opportunities for media owners, in a fireside chat.