Carl Burgmann

Carl’s been in and around social media since 2009. Since the beginning Carl’s been instrumental in helping both agencies & brands navigate their way through the complexities of social media. Covering key roles both agency (Holler, Publicis Mojo & Ogilvy) & client side (Sky UK, Foxtel & his current role at Coca-Cola), he’s seen first-hand the developments platforms have made in becoming more accountable for their performance in this fast paced digital age. He’s committed to ensuring that social media isn’t just an after thought, but something that can be central to helping brands & companies achieve their desired business goals.