Optimizing Cross Platform Planning in 2024

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Mastering Branding: Insights from Seasoned Entrepreneur Jarrod Guy Randolph

Events including an election and Olympic Games will make 2024 an exceptional time in the media industry. Alongside these opportunities is the acceleration of cross platform consumption creating new challenges for advertisers. Comscore shares key insights for optimizing the value of audiences.
Steve Bagdasarian EVP, Growth and Business Development
Matt Scheckner Chairman
Advertising Week

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