Buy or Build: Ad Tech’s Super-Charged M&A Action


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17:16

CTV, Where Are We on the Programmatic Journey?


It was a year with unprecedented industry change. Ad tech deal-making experienced a major growth spurt, so much so that according to Luma Partners, ad tech and mar tech deals grew a whopping 200% in Q2 2021. In this special session, Michael Barrett, President and CEO of Magnite, Adam Singolda, CEO of Taboola and Mark Zagorski, CEO of DoubleVerify, will look back at the forces that led us to today and survey what’s in store for the future.
Michael Barrett President and CEO
Magnite
Adam Singolda Founder and CEO
Taboola
Mark Zagorski CEO
DoubleVerify
Lauren Johnson Senior Advertising Reporter
Business Insider


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Learning Path:

The Fundamentals of Programmatic

4 Videos, 2.25 hrs