Today’s marketing needs to be more than effective; it needs to reach consumers with empathy, putting their interests first. In this session, Sheila Colclasure SVP, Global Digital Responsibility and Public Policy at Kinesso will speak with Produ Associate Publisher Mara Fernandez about the factors that contribute to a conscious marketing approach, from digital responsibility standards, to rising consumer expectations and the challenges of a broken ecosystem.
Sheila Colclasure
SVP, Global Digital Responsibility and Public Policy
Kinesso
Mara Fernandez
Associate Publisher and Director, US Hispanic y Latin America.
PRODU
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