How can advertisers stop the spread of hate?
The UN Secretary General has recognised that fear is the “best-selling brand in the world today… It gets ratings. It wins votes. It generates clicks”. With over $600 billion spent on advertising globally every year #TogetherWeCAN make a difference in tackling the spread of hate speech and fake news. Members of the Conscious Advertising Network & the UN will share what they learnt from the unusual opportunity to discuss the topic at the UN Human Rights Council.
Jerry Daykin
Senior Media Director
GSK Consumer Healthcare
Pia Oberoi
Advisor on Migration and Human Rights
Office of the UN High Commissioner for Human Rights
