The 2024 Agency


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31:05

Mapping the Journey: TV's Tomorrow in a Streaming-First World


The last five years have brought change, turmoil and surprises from within the industry and beyond. So what do the next five years have in store for adland? How will these potential changes and challenges affect our business and ultimately the agency structure itself? Peer into the crystal ball with this lesson about what lies ahead. Featuring Facebook, GroupM, DDB Sydney, Yango and The Trade Desk.
Priya Patel Managing Director
DDB Sydney
Ellie Rogers Director of Agency, ANZ
Facebook
Mark Lollback CEO
GroupM
Rob Wall Commercial Director
Yango
Stephanie Famolaro Director of Business Development
The Trade Desk


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