Future Proof: Marketing Transformation In The 2020s

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Hybrid In-Housing: How Sanofi Took Control of Their Digital Destiny

What does it mean to be part of 'team human'? Geoffrey Colin, Head of Microsoft Advertising Brand Studio at Microsoft explains why a mashup of critical thinking, art, coding, emotional intelligence, inclusiveness, questioning authority, self-learning, entrepreneurship, humanity and bursting the 'efficiency bubble' are the building blocks for the success of future marketers, strategic planners and brands. This lesson may leave you doubting established best practices by presenting you with ideas for how marketing could function in the upcoming decade.
Geoffrey Colon Head of Microsoft Advertising Brand Studio
Microsoft Advertising