African Culture = Pop Culture: The African Currency

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Loudly Calling “Bullshit” on Brand Wokeness/Brokeness

The sound running up the music charts globally is Afro beats. The visual aesthetic influencing fashion designers and filmmakers is Afrofuturism. As we take Africa to the world, it’s imperative we understand how our creativity has become the center of the world’s pop culture. Let’s discuss how we monetize this new currency. 
Adebola Williams Chairman, AW Network and Co-Founder of RED for Africa

Nthabi Motsoeneng Managing Director
Pernod Ricard
Nomsa Mazibuko General Manager Brand and Communication
Zizwe Vundla CMO
Preetesh Sewraj CEO
The Loeries