Mariel Estrada

Mariel Estrada is Head of Video Currency at Omnicom Media Group where she leads holistic video measurement, currency, and Advanced TV activation.

Previously, she was Vice President of Audience Measurement at Warner Bros. Discovery (WBD) where she directed the measurement strategy for the Ad Sales business and also served as Vice President of TBS and TNT Sales Research. Prior to her term at WBD, Mariel was Vice President of Strategic Insights at A+E Networks, overseeing custom and primary research initiatives across the portfolio of brands.