Sara Weaver is the Vice President of Brand Marketing at BODYARMOR Sports Nutrition, where she is driving the brand’s rebirth with a bold new visual identity, positioning, and the powerful tagline Choose Better. She has led activation, strengthened BODYARMOR’s identity in a competitive sports drink landscape, and helped fuel growth in awareness and household penetration.
During this conference, Sara will be sharing insights on how BODYARMOR Sports Drinks continues to raise the bar and really lives the CHOOSE BETTER mentality.
Sara Weaver Job Title VP, Brand Marketing Company BODYARMOR
