Kristen Jackman

Kristen Jackman serves as SVP and Head of Westfield Rise in the US, the in-house media and experiential team at Unibail-Rodamco-Westfield (URW), where Kristen pioneers cutting-edge brand engagement through experiential media and events. Her team transforms URW’s retail destinations into innovation hubs—bridging brands and consumers in immersive, tech-forward ways. Kristen draws on a dynamic career spanning Twitter, Sphere, and other tech companies bringing bold thinking and digital fluency to elevate brand experiences and drive meaningful value through real world experiences.