Rana Reeves

Brands turn to Rana Reeves, founder of creative agency RanaVerse, as an expert who knows how to advise them on rooting their marketing toward BIPOC, LGBTQ+ and other marginalized communities in actionable purpose, both frontline and systemic. Rana’s work is the antecedent to the tokenized marketing that’s become all too familiar to Black, Brown, and queer consumers. Taking a 360 view of how brands interact with these communities while exploring their intersections and future-proofing his initiatives, Reeves has partnered with the likes of Unilever, Coach, Boss, Equinox, SoulCycle, General Motors and more, who regularly engage his knowhow. An essential component of Rana’s work with his clients is ensuring there's substantial representation of marginalized people on both sides of the camera. A British-Indian gay immigrant, Reeves continues to serve as an advocate for such organizations as Destination Tomorrow, the Hetrick-Martin Institute, More Than a Vote, The Hustler’s Guild, and more.