Bobbi is the Chief Marketing Officer at award winning, disruptor brand Skura Style. Recently announcing Eva Mendes as a Partner in the company. Skura is in the business of kitchen well-being through product innovations focussed on the kitchen sink experience. Addressing consumer frustrations and long ignored pain points, Skura is a brand that believes getting your dishes clean should be as satisfying as getting them dirty.
Before joining Skura Style, Bobbi was a partner at Deutsch where she launched and headed Customer and Data Strategy. She was part of a small management group that lead major brands like IKEA, DirecTV, Bank of America, Pfizer, Expedia, United Health, Mitsubishi and Johnson and Johnson. During her Deutsch tenure, they were awarded AdAge & Adweek Agency of the Year multiple times and were acquired by IPG. She was instrumental in formulating an integration model that leveraged brand positioning, creative and media channels to optimize client business opportunities – and customer experience.
Bobbi Casey Howell Job Title CMO Company SKURA STYLE
