Xander is the head of sales for Beeswax in North America, FreeWheel’s leading demand-side platform for buyers to access premium CTV inventory. Additionally, Xander has been instrumental in leading a team at FreeWheel to help provide simpler, stronger connections between ecosystem partners, which is the key to success in today’s fragmented market. 2022 was a banner year for FreeWheel’s Beeswax following the launch of its new DSP solution, which complemented the existing trademark bidder-as-a-service (BaaS).Xander and his team secureda record number of new accounts including its first-ever holding company. The political season was also a huge success, with a record amount spent on FreeWheel’s Beeswax DSP. Xander and his team have enabled these FreeWheel clients to participate more seamlessly in the growing programmatic TV ecosystem with greater flexibility, transparency, and control over their media buying.
Outside of the office, Xander is also a top performer. He started a tutoring an
Xander Kotsatos Job Title Head of Beeswax Sales, North America Company FREEWHEEL Connect via