Jonathan Steuer
Jonathan has been actively involved in emerging media for over twenty-five years and has been an innovator in media research and audience-based media planning for over two decades.
In 2003, Jonathan founded Anonymous Media Research, where he developed patented single-source cross-media audience measurement tools based on audio fingerprinting / pattern matching technology (8 US patents; others pending). Anonymous offers consulting services in the areas of media research, strategy and measurement.
Jonathan joined VideoAmp in 2020, where he developed and drove the strategy behind the media measurement and optimization company’s development and deployment of a currency-grade transaction-ready cross-platform TV dataset for the entire media ecosystem, including buyers, sellers, delivery providers and other adjacent vendors.
Jonathan is the author of a still- widely-cited paper on virtual reality (“Defining Virtual Reality: Dimensions Determining Telepresence”).