Mario Mijares

Mario leads the Loyalty, Analytics, Personalization and Monetization teams at 7-Eleven. He has over 20 years of retail and retail-consulting experience with top brands across USA, UK, France, Canada, Mexico, and Australia.

Over the last two years, his team has created several products (C-Shopper, The Brainfreeze Collective, Gulp Media) to help CPGs understand and market to the immediate consumption consumer.