Rose McGovern

Rose McGovern is GVP, Digital Client Success and Operations for DIRECTV Advertising, responsible for leading Digital Direct and Programmatic Account Services, Ad Operations, Digital Integrations along with Digital Inventory & Yield management across all digital products and endpoints. Prior to her recent appointment at DIRECTV she served in a similar capacity leading Digital Client Success, Ad Operations & Programmatic Operations at Warner Media Ad Sales across the portfolio and was part of the team responsible for launching HBO Max with Ads. Rose holds a BA in Broadcast Journalism from the University of Miami. Notable personal achievements include completing the NYC Marathon and working from home with two small children!