Julie Arbit

Julie Arbit serves as Global Senior Vice President of Insights for VICE Media Group, where she helps both VICE and its clients better understand and engage with their youth audience. In this role she leverages VICE’s access to consumers and culture coupled with her expertise in quantitative and qualitative methodologies to uncover the most actionable learnings.

Prior to joining VICE, Julie spent over a decade in marketing research agencies working across industries to identify trends, segment target audiences, inform brand strategies, track brand perceptions, and develop communication strategies and new product offerings.