Tracks Venues

In this session...

From finding audiences to understanding how to activate them in a cross-screen world, marketers need a holistic view of their efforts. Sometimes, that holistic view takes a village. Learn how agency leaders are choosing collaboration to drive positive business outcomes.

What You'll Learn from This Session...

  1. Simplifying a complex and fragmented TV ecosystem.
  2. Building strategic partnerships.
  3. Defining and activating audiences.
  4. Cross-screen measurement.

Presented with


Ethan Heftman SVP, Agency Sales Ampersand
Molly Finnerty SVP, Strategic Investment MAGNA
Jason Manningham CEO Blockgraph
Conor Burgess Vice President, Business Development Acxiom

Event Details

Event Type Session

Track  Moving TV Forward