Annelise McCarthy

As Head of North American Customer Success for GWI, a top market research tool, Annie understands the power of audience insight for everyone, and believes that all good businesses deeply understand their clients, which can be a challenge in our fast-paced world. Her team works with 1,000s of market research experts at the top agencies and brands to help them analyze, segment, and effectively message to their target audiences. With 8+ years experience developing revenue business units for global tech-enabled insights organizations, Annie is skilled in optimizing business performance, developing talent and strengthening client relationships. Prior to joining GWI, Annie held roles with S&P Global Market Intelligence and Panjiva. She holds a BA from Fordham University.