Brad Mondo is an entrepreneur, professional hairstylist, and digital superstar who catapulted to fame and won the hearts of millions for his viral series Hairdresser Reacts on YouTube, where he boasts over 7 million subscribers and 1.1 billion views. As a successful entrepreneur, Brad is the Founder & Creative Director of XMONDO, a comprehensive line of innovative, salon-quality hair care products. What first began in 2019 with XMONDO Hair’s signature Glitterati serum has since grown into a full range of products, from shampoos and conditioners to intensive treatment balms, creams and oils. In 2020, Brad expanded his hair empire with the launch of XMONDO Color, a line of semi-permanent hair dyes featuring bond-building, hair-healing technology. Dubbed “TikTok’s King of Hair” (Glamour) and the “Stylist of the People” (Vogue Italia), Brad is the premier digital creator leading the intersection of hair and humor who serves as the authoritative voice of all things hair on the internet.