Christina Hanson

Christina (Chrissie) has spent the last 20 years collaborating with global, regional, and domestic clients across many different verticals to unearth insights that lead to actionable communication.

As the Global Chief Strategy Officer of OMD Worldwide, she develops the paradigms, protocols, and partnerships that empower more than 13,000 employees across 100+ markets to make better decisions, faster for clients. She's one of the lead architects in developing OMD's Design planning process. Chrissie has also led the effort of putting Omnicom’s Omni data platform at the center of how teams work, collaborate, and deliver value; enabling a single-view of the consumer from insights development to audience building, channel planning, content inspiration, and message distribution.