A passionate and collaborative media executive, Sean McCaffrey is President & CEO of the new GSTV. Sean’s focus is driving business growth through understanding the evolution of the media landscape, consumer journey and consumer behavioral insights to leverage the data, technology and scale of the GSTV platform. Sean has energized GSTV’s customer base while driving GSTV’s growth and leading the GSTV team in a relentless focus on delivering value to brand, agency and retailer partners and building a fresh and entertaining consumer experience.
Sean has held media sales and leadership positions across North American markets. He previously served as EVP, Client Strategy & Partnerships at Clear Channel Outdoor, Americas where he led all strategic revenue activity, pioneered product and partnership approaches to DOOH and integrated media campaigns, and led global media partnerships and enterprise partnerships with iHeartMedia. He is currently a board member of the Ad Council, DPAA and OAAA.