Tracks Venues

In this session...

Hear how leading brands are navigating new consumer and media realities to deliver better connected marketing communications, and commerce experiences that deliver growth.

Join Jason Colon – OMD USA Head of Commerce and Growth Marketing, Lauren Roth - Beiersdorf Senior Media Manager, and DJ Perera - Boehringer Ingelheim Pharmaceuticals Director of Media Center of Excellence, for a discussion about the ever-changing commerce sector, and how brands strive for sales and business growth with evolving communication strategies that align with new consumer behavior. View Less

What You'll Learn from This Session...

  1. Insights from leading brands on shifting consumer behaviors and expectations
  2. Innovative ways to leverage data to deliver breakthrough audience-led campaigns
  3. How advancements in media are reshaping the industry

Presented with


Jason Colon Head of Commerce and Growth Marketing OMD USA
DJ Perera Director, Media Center of Excellence Boehringer Ingelheim Pharmaceuticals, Inc.
Lauren Roth Senior Media Manager Beiersdorf

Event Details

Event Type Session

Track  Retail & Ecommerce